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Jia Wei LifestyleLogo

Design Consultant


Senior Creative Director

Heidi Polder (NY Team)

Education Background

University of Cincinnati D.A.A.P (design, art, architecture and Planning)
Bachelor of Science and Design, Fashion design


Jan 2020 ~ present Senior Creative Director, Jia Wei Lifestyle Inc.
Mar 2013 ~ Dec 2019 Senior Creative Director, Tzeng Shyng Industries Corp.
Dec 1998 ~ Feb 2013 Kim Seybert Inc. Design Director, New York, NY
Apr 1997 ~ Nov 1998 Associate Designer / Production Manager, Norma Kamali New York, NY
Design Flow

Trends keep on changing. The only thing that remains unchanged is Jia Wei’s pursuit for beauty.

Design trends are not stuck in a rut. However, our pursuit for beautiful things remains unchanged. Utilizing the trend board ideas on fashion, we can quickly understand and realize customer demands and extend more creative imaginations and concepts from them in order to help them obtain the best fashion life service.

Transition Process of Design Concepts

Transition Process of Design Concepts

Scenario and Theme Setting of Design

Scenario and Theme Setting of Design